Meet Tracy + David

Tracy and David are a husband-and-wife creative team who bring two passionate perspectives together to create imagery, video, and content that goes far beyond what either could create alone. Working side by side, they draw constant inspiration from one another—and hope that same energy comes through in everything they make.

Both former athletes and photojournalists, Tracy and David bring a shared drive and determination to their work. Their backgrounds taught them to work harder than they thought possible, push through exhaustion, and then go just a little farther. For them, the shots matter because they are more than just pictures—they are pieces of who they are.

Case Study Breakdown

Ask ::

Tracy + David, alongside Greenhaus and a small, nimble production team, spent three days exploring 10Lake Valley, a newly created destination spanning 10 lakes and eight communities throughout and around Temecula Valley. The campaign invited travelers to slow down, wander a little farther, and discover the unexpected moments, hidden gems, and wide-open experiences that come with taking the long way.

Challenges & Solutions ::

With the goal of helping put a place on the map that had never before been marketed as a single destination, extensive scouting was a critical part of the project. Tracy + David sought out the locations, landscapes and light that could best capture the spirit of the region, creating photography and video from land, water and air. Working simultaneously across stills and motion, they captured everything from hiking, mountain biking, canoeing and wakesurfing to fishing, campfires and road trips, building a diverse library of imagery.