Carlos Rios joined forces with BBDO NY to create the new ad campaign for Foot Locker that features Houston Rockets star, James Harden.
The campaign is centered around the new adidas Ultra Boost shoes, available through Foot Locker, and features 6 spots starring Harden with his “inner voice” played by Colin Farrell.
Carlos also shot a series of stills to accompany the spots that display Harden wearing the adidas Ultra Boost.
Carlos is represented by Jigisha Bouverat Collective. Take a look at more of his work through his AtEdge portfolio and at carlosriosphotography.com.
https://www.youtube.com/watch?v=r-YeACT9NRU
https://www.youtube.com/watch?v=6ngSkwwIFFw
https://www.youtube.com/watch?v=_v8UmyHINqw

©Carlos Rios

©Carlos Rios

©Carlos Rios

©Carlos Rios

©Carlos Rios