The power of the One on One connection is evident at the At Edge Face to Face event.

Hunter Freeman recently went to the At Edge Face to Face event in NY.  It was the first one I had missed so I was very interested of course to hear what he had to say.  When he returned, he wrote this for our blog.

“It was really a great time, and I can’t wait to go to the next one. At Edge really delivers on the opportunity to meet so many different influential people in our industry.  There were creative directors, art buyers, agents and photographers and they all were interested in getting to know each other.  The night was filled with great conversation and sharing of ideas.  People were inspiring each other and encouraged by the camaraderie.

I walked away feeling like the trip east was a huge success.  I don’t often get to share my own work and doing so in this environment got me excited to do so more often.  There is nothing like the value of a one on one connection – whether it be with someone who has the potential to hire you or someone who does what you do.   

I believe that down the line, events like this will be one of the most powerful ways that photographers will be able to connect with AB’s/CD’s face to face.  The increase in other “Pay to play” arrangements is proof that both sides of the table are appreciating the opportunities offered by such an arrangement.  I can say with confidence that this is a trend that will continue to grow.”


See full post here: Heather Elder Represents Blog2011-11-15.