The newest member of our roster, Steffen Schrägle was selected by The Designory Tokyo and Subaru Japan to shoot the campaign for the newly released Subaru STI. The work features a mix of two elements often seen in his photography: a sleek look, with touches of light.
Steffen explains the concept behind this shot: “For our client Subaru we had the chance to produce an image of this heritage car: the STI, the beast. The background was shot in Paris, right beside the Seine. It was very important to reflect the sporty and aggressive style of the car without losing its design features.”
Client: Subaru Japan
Agency: The Designory, Tokyo
CGI: 3rd Floor Company
Photographer and supervision: Steffen Schrägle
See full post here: Held & Associates2012-11-19.