Mike Powell for Purina Pro Plan

Mike Powell‘s work for Purina is now live, featured on the Purina Pro Plan website. Although much different from his usual superstar Olympian subjects, Powell captures the athleticism of these four-legged creatures with the same enthusiasm. The campaign, whose slogan is ”Inside every good dog is great dog”, features man’s best friend doing a few of their favorite things – running, swimming, and playing frisbee. The site also allows you to read some of the stories behind these great dogs (and one amazing cat) here.

Screen Shot 2012-12-13 at 8.45.55 AM

Screen Shot 2012-12-15 at 10.24.43 AM

Screen Shot 2012-12-15 at 10.24.55 AM

See full post here: Held & Associates2013-01-02.