Conceptual Photography

Spotlight on Damián Siqueiros, the Visual Artist

Montreal-based image maker Damián Siqueiros prides himself on pushing the boundaries between art & photography in a way that transcends reality. His body of work is more than a collection of images. Each individual image that he produces elicits conversation and evokes strong emotion. So much so that the first time Susan Baraz, AtEdge’s Director of Photography, came face to face with Damián’s work, the words that came to her mind were “gorgeous,” “inspiring” and “visually transporting.”

In both his commercial and collaborative work, Damián puts immense effort into every detail — from art direction and stage design to make-up and styling.  This multi-disciplinary approach helps clients like Vogue Mexico, Elle Mexico, Ford, Les Grands Ballets Canadien, and Porrua bookstore find a visual voice and make an emotional connection with their audiences. We think he is one of the most photographically compelling artists working today!

©Damián Siqueiros

©Damián Siqueiros

©Damián Siqueiros

©Damián Siqueiros

©Damián Siqueiros

©Damián Siqueiros

Find more of his compelling work through his AtEdge portfolio and website.

Mac Is Back + Better Than Ever

Our annual large-format collection of the world’s best commercial photographers has now made its way into the hands of creatives and art producers.

Macroview 17 features a hauntingly beautiful cover image by Montreal-based Damian Siqueiros, plus 155 more hand-picked photographers who are among the most talented advertising and editorial image makers.

Haven’t received your copy yet? Select creatives can request a complimentary copy of our publications.

You can also Browse the Book and view full portfolios from all the photographers on www.at-edge.com. 

Be sure to reference AtEdge in print and online when considering talent for your next assignment.

Here are some sample pages from this Macroview 17:

 

 

Markku Lahdesmaki Teams Up With M&C Saatchi for San Diego Zoo

Markku worked with the team at M&C Saatchi to create compelling imagery for San Diego Zoo’s 100-year Anniversary celebration.

The images featured extraordinary, giant animal puppets used for “The Journey”, a musical processional honoring the Zoo’s history and the quest to end extinction.

In explaining why Markku was selected to bring the concepts to life, Art Producer Brian Bushaw of M&C Saatchi stated: “There were a few key factors that led to awarding the job to Markku. The shots were challenging composites, requiring special attention to lighting and detail in the studio, as well as forethought into the backgrounds we’d be stripping into. Markku is a master of both, as his portfolio demonstrates.”

2 out of 3 images just recently received top honors in the AOP’S 2016 Photography Awards. The Elephant took Best-Of-Commissioned Advertising Single Image, while the Flamingos placed in the top 12. Both images will be featured in the AOP Awards 2016 book.

Markku is represented by Brite Productions. Take a look at his fascinating body of work through his AtEdge portfolio and at markkuphoto.com.

©Markku Lahdesmaki

©Markku Lahdesmaki

©San Diego Zoo

©San Diego Zoo

©San Diego Zoo

©San Diego Zoo

©San Diego Zoo

©San Diego Zoo

 

 

Jonathon Kambouris for Kate Spade & W Magazine

Jonathon Kambouris was commissioned by W magazine to photograph an advertorial for Kate Spade.

The New York-based photographer created striking imagery that allowed the product to shine.

Jonathon is represented by Utopia. Take a look at more of Jonathon’s work through his AtEdge portfolio & at jonathonkambouris.com.

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

©Jonathon Kambouris

Braden Summers’ Personal Project Aims to Show Equality in Love

Braden Summers has been working on an on-going personal project titled “All Love is Equal” that aims to alter or change public perceptions of LGBTQ relationships.

Braden takes a “fairy tale” approach in his images that are predominate in heteronormative images. His goal in doing so is to show the world that the happily ever after dialogue can also exist in LGBTQ relationships.

In an article on Design Indaba, Braden explains his motives:

“By excluding these types of images of beauty for the LGBTQ community we are being told that we are not as beautiful, our romance doesn’t deserve this type of iconic treatment in the media and I thought that it was time for that to change.”

Check back here for more images in the series.

About Braden

Braden is a photographer, whose work alerts the viewer to the beauty in people & their environment. The undertones of his work are appreciative of diversity and acceptance, & ideas that are fundamentally supportive of a more positive lifestyle. His work has been featured in Marie Claire UK and on sites such as French Elle, French Glamour & The Huffington Post.

Braden is represented by Ramona Reps. To see more of his work, visit his AtEdge portfolio & his website, bradensummers.com.

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©Braden Summers

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©Braden Summers

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©Braden Summers

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©Braden Summers

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©Braden Summers

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©Braden Summers

Roberto Chamorro’s Recent Project Explores a World Without Art Education

Originally from Spain and raised in Miami Florida, Roberto Chamorro moved to New York City in 2001 where he began working as an assistant to Annie Leibowitz. After a short period of time, he launched his own career as a commercial photographer and has since traveled all over the world shooting campaigns for clients like Mercedes-Benz, Warner Bros Records, Univision, and LG.

Roberto’s most recent personal project, “Without Art Education,” draws from his positive experiences working in the art world and aims to bring attention to the importance of art education in the development of school-aged children.

We sat down with him to chat about the execution of the project and where he hopes to take it in the future.

To view more of Roberto’s work, visit his AtEdge portfolio and his website, robertochamorro.com

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©Roberto Chamorro

What personally motivated you to begin this project? Have you ever done anything like this before?

It began at a dinner party with a few friends. We started discussing the ongoing issue of public schools cutting art and music education due to lack of funding. Sadly, those programs are usually the first to go. We were all creative people with young kids in the school system, so it struck a nerve with us.  Just the thought of kids being denied the opportunity to be introduced and educated in the arts had me fuming. Creativity is something I’ve spent my whole life pursuing.  I have always felt lucky to have been exposed to the arts at an early stage in my life.  After that party, I spent the next few days trying to figure out how to shine a light on this topic.

Being a photographer who specializes in advertising, and with a subspecialty in shooting kids, it seemed natural to do something campaign driven. It was just a matter of hashing out a concept.

I started thinking about how different I would be if I had gone to a school that cut these programs.

This thought eventually sparked the concept of imagining who else would be different today if they had never been introduced to art and music. To be relevant and to engage with a bigger audience, I decided to portray current, well-known artists as school children. The idea being that without an early introduction to the arts, these well-known artists might not be the creative and accomplished individuals they are today. They might not have ever given the world the beautiful gifts they have bestowed upon us already. If Pharrell for example, did not follow the path he did in music, then the world might be a little less HAPPY.

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©Roberto Chamorro

What outcome are you hoping for with this campaign?

I hope that people will see this and realize how important it is to teach our young minds about art and music. How introducing them to it at an early stage is a huge factor in a child’s development. I won’t bore you with numbers, stats, and figures, but there is a ton of data on the benefits this type of education has to our kids growing up.

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©Roberto Chamorro

Tell us about your process while working on this project. Was it produced in-house? What challenges did you face?

Being a passion project that was self-funded, I had to produce this in-house and pull a few favors along the way. The location was tricky. I wanted a school that had character and resembled the elementary schools of my generation. Most schools these days look a bit sterile and too modern with their digital dry erase boards and technology-driven classrooms. Finally, I found the perfect school and after a few negotiations was able to secure it for our production. When it was time to cast the models, I knew that not only would they be styled in the same way as our artists’ iconic looks, but I needed them to have similar features and physically resemble the celebrities I was portraying. This was especially important for our Pharrell character, who was to be our featured hero of the shoot. After location and casting, everything else fell into place. I had an amazing team helping me every step of the way. From my usual rock star assistants and studio manager to my good friend and prop stylist Rachel Barker, who came on board to help source and custom build some of our props.

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©Roberto Chamorro

Will there be a “phase 2” for this project (i.e. plans to expand it beyond these still images)?

While the primary focus was on still photography, I wanted to take advantage of the production and also capture motion. I recruited another friend of mine, Davy Gomez and his team to come on board as my DP. We storyboarded and planned out the motion shots in pre-production so that we could capture video in between the still shots. The concept footage will be used as an intro to a longer, documentary-style film that is currently in pre-production. The doc film will focus on interviews that feature students and teachers who have faced these tough budget cuts and the elimination of creative programs. In stark contrast, we will also see the point of view from the other side, the ones that did have the education in place and the benefits they feel they have received from art and music being in their curriculum.

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©Roberto Chamorro

Where do you think you would be today if you had not been exposed to art and music programs in your youth?

Who knows what my career would be today if I had never been introduced to the arts?  Maybe I would have pursued business or finance as many of my childhood friends had.  Today, I can only assume that I probably would not be as happy doing that. I truly love what I do every day. Being a photographer is my dream job and I sincerely feel lucky to have a career that I very much enjoy. I honestly believe that my early exposure to art and music programs helped plant seeds that led to my creative path.

 

Fulvio Bonavia’s ‘Flora’ Project Inspires Video Commission for Vogue

While working on his portfolio, Fulvio Bonavia came across some images he created in the past for a Rado campaign and was inspired to create some new imagery.

Fulvio explains:

“I found that some of the shapes [in the previous images] reminded me of flower petals, so I decided to shoot some new liquid colors underwater”

He matched the colors and shapes from the new images with different types of plants that he found at a flower show in Milan and showed the images to Vogue Italy. Vogue loved the concept so much that they commissioned Fulvio to shoot a video promotion for a new line of perfumes.

The resulting video was published on Vogue.it and was also used for social media promotions.

Fulvio is represented by Stockland Martel. See more of his work through his AtEdge portfolio and on his website, fulviobonavia.com.

Jim Golden: Harper’s Bazaar Brazil

New work from Jim Golden of an interpretation of the voluptuous landscape of Rio de Janeiro via the female form.

Jim adds:

“This was one of the most challenging and inspiring assignments as of late for me and my team.”

Jim is represented by Deborah Ayerst. To see more of Jim’s work, visit his AtEdge portfolio and his website: jimgoldenstudio.com.

 

Johnny & June: The Making of an AtEdge Ad by Russell + Rutherford

We found this in our archives and thought it would be fun to share.

A couple of years ago, AtEdge partnered with Russell + Rutherford on an ad for the inside front cover of the Communication Arts Advertising Annual. James Russell and his partner, Ann Rutherford conceived and shot a series of original images for the ad, and even sent us some great video they put together from their shooting day.

Steamy!

Check out more work from the duo through their AtEdge portfolio and at russellrutherfordphoto.com.

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

©Russell + Rutherford

Saddington Baynes x Stoli

Saddington Baynes was approached by The Martin Agency to produce a series of vibrant print ads featuring Stoli’s new bottle design, while continuing the original iconic conceptual theme, for their latest summer campaign.

The team at SB were able to replace the 3D bottle model and label artworks for the new design while retaining the lighting, material behavior, and camera angles to maintain absolute aesthetic consistency.

See more work from Saddington Baynes through their AtEdge portfolio and saddingtonbaynes.com.

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©Saddington Baynes

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©Saddington Baynes

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©Saddington Baynes

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©Saddington Baynes

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©Saddington Baynes