Cesar Millan’s Latest Book “Lessons From The Pack” for National Geographic Publications

Last month Cesar Millan’s latest book “Lessons From The Pack” came out, published by National Geographic Publications.  I was fortunate enough to shoot the cover and most of the images inside (Cesar included a number of his personal photos in the book).

The year before, my good friend George Gomez had reached out to see if I was interested in working with him to get the book shot. At that point, Cesar has a manuscript written and they were in negotiations with NG Publications to figure out exactly how to position the book.

Going into the shoot with a slight sense of uncertainty about how it would be used ended up being a blessing in disguise as it meant that George and I could could simply be a bit more creative in what we pitched to Cesar. In essence, within certain limitations, we were given a blank canvas to fill and that ended up being a lot of fun and creatively fulfilling.

The end result was a series of studio and location days (part stage in DTLA and part at Cesar’s well-known Dog Psychology Center) where we simply took the basic concept of the book – what Cesar has learned form his dogs – and used that as an inspiration for how we looked for where we wanted to shoot.

Cesar ended up being great about this approach and it allowed us to collaboratively craft the entire feel of the book.

So often shoots end up being crafted well in advance, and though that can be very rewarding, the sense of freedom and freshness of just diving in and seeing what arose in the moment was really fun. And we got great images to boot!

Cesar Millan’s Latest Book “Lessons From The Pack†for National Geographic Publications

Cesar Millan’s Latest Book “Lessons From The Pack†for National Geographic Publications

Cesar Millan’s Latest Book “Lessons From The Pack†for National Geographic Publications

Cesar Millan’s Latest Book “Lessons From The Pack†for National Geographic Publications

See full post here: JASON ELIAS BLOG2017-03-27.