SERBIN COMMUNICATIONS, INC
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813 Reddick Street
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WWW.AT-EDGE.COM

Allstate

Allstate

By |May 24th, 2017|Categories: Syndicated Content|

The Adamski-Peek Team headed to Los Angeles for a multi day shoot for Allstate Insurance.   Allstate’s primary needs were for ultra, ultra wide lifestyle images for their website.   Producing such wide images seems easy—-shoot the hero shot and then shoot left hand and right hand plates. Seemingly simple, but much more complicated than it seems when trying to seam together complicated interior and exterior spaces. Thankfully my on site digi tech, Ben Fonnesbeck, is also my go to for complicated post production digital retouching.   See below for some before and after looks.

Image from RAW file without retouching

Allstate

Composite shot with added elements for a “Wide World” for web banner.

Allstate

Image from RAW file without retouching.

Allstate

Composite shot with added elements for a “Wide World” for web banner.

Allstate

Image from RAW file without retouching.

Allstate

Composite shot with added elements for a “Wide World” for web banner.

Allstate

Image from RAW file without retouching.

Allstate

Composite shot with added elements for a “Wide World” for web banner.

To the delight of the entire crew the lead client on this shoot had been a standup comedian in a previous job and she kept us all in stitches throughout our long shoot days. So with perfect So Cal weather, a fantastic crew, a diverse cast, great art direction and a very, very funny client…….what else could you ask for.

Allstate Allstate